Course Description
This course aims to impart advanced knowledge and skills for the formulation, implementation and evaluation of marketing strategies. Uncover your business/organization’s true valuepropositiontowinlocal competitive advantage and drive a sustainable internationalgrowth.
Target Market
Areas to be Covered
PS: Any of these modules can be offered as a customised inhouse short course training for an organization wishing to train a higher number of staff.
Fees
Face-Face: K180,000.00
Online: K120,000.00
The Polytechnic, a constituent college of the University of Malawi, is committed to stewarding the academic mission, research enterprise and strategic vision.
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